Doing the right thing for our customers, people, communities and environment

AA Insurance has been helping protect what’s important to Kiwis for over 25 years now, but we’re more than just insurance. We're committed to looking after our customers and people as well as what’s important to them, like our communities and the environment.

Read our report

We're working towards a brighter future for the next generation of New Zealanders. In this, our inaugural Corporate Social Responsibility Report, you’ll find a snapshot of 2020 at AA Insurance, the framework that helps guide our efforts, and how we’re delivering on these.

Our Corporate Social Responsibility Framework

Having a strong corporate and social conscience is a critical driver of our culture and is what our own people expect of the company they want to work for.

This is why we’ve developed a formal Corporate Social Responsibility (CSR) framework. We’ve always strived to do the right thing for our customers and employees. Our intention with this was to formalise our approach and embed it throughout the business.

Our CSR framework guides our efforts in:

  • Getting things sorted for our customers;

  • Helping the environment; and

  • Caring for our people and our communities.

At the heart of these three areas is our foundational approach of doing the right thing.

We get things sorted for our customers

We put our customers at the heart of everything we do. We listen to them, take time to understand their unique situation and help them make informed decisions that are based on their needs. We do this by:

  • understanding the needs and challenges of our customers and providing appropriate and personalised product and service offerings

  • developing organisational awareness relating to customer vulnerabilities and obligations of the insurance industry

  • developing a deep understanding of what social, environmental and economic issues matter most to New Zealanders to support solutions for all customers.

We help the environment

We’re committed to understanding and managing our environmental impact. We work with our people, our customers and our suppliers to proactively respond to our changing landscape and collectively create an enduring today for tomorrow. We do this by:

  • minimising AA Insurance’s environmental footprint

  • exploring product and service opportunities that will help New Zealanders reduce their carbon intensity and support a smooth transition to a net zero carbon economy.

We care for our people and communities

We provide our people with a safe and supportive environment where everyone’s voice matters, and all opportunities are equal. We grow, nurture and promote a diverse and inclusive workforce and bring the best out of our people.

Our people are passionate, bring meaning to their role and are inspired by the difference they can make to the lives of New Zealanders. We also contribute to our communities by giving back.

We achieve this by:

  • growing and embedding practices that promote a diverse and inclusive workplace that are reflective of our communities

  • providing our employees with access to opportunities that support their personal resilience and build their capability for the future

  • refining our community approach to enable our people and business to establish a meaningful connection.

We do the right thing

We’re committed to building trust and doing the right thing. We’re open and transparent in our dealings with our stakeholders.

We achieve this by:

  • creating everyday purpose where our people are united behind the greater good of doing the right thing

  • developing and embeding CSR risk management (environmental, social and governance) activity and focuses to our core business practices and processes.

Our memberships and accreditations

Our membership with the Sustainable Business Council is through our relationship with Suncorp New Zealand