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AA Insurance takes out NZ Contact Centre Supreme Award for customer service


Auckland, 19 September 2016 – Ambitious goals set by the Distribution team at AA Insurance have paid off this year as the company was presented with the Supreme Award for customer service at the annual New Zealand CRM Contact Centre Awards on Friday.

“Following last year’s event, which was the first time the team had entered, they set a number of ambitious goals including getting into the top three of over 50-seat contact centres,” says Justine Burn, Head of Distribution and Business Systems for AA Insurance.

The team not only won the top award for a New Zealand contact centre with over 50 seats, but also scored the inaugural New Zealand Livechat award and the Insurance sector award.

“To see the team exceeding all expectations by winning these awards is absolutely fantastic,” says Justine. “It’s an honour to receive this external acknowledgement of the care our people provide for our customers, every single day.”

The CRM Contact Centre Awards began in 1997 to recognise the efforts of contact centre staff across New Zealand. The rigorous review process, which involves mystery shopping, is designed to measure the quality of service delivered by contact centres over the telephone and email/internet. It remains the largest industry event for contact centres in New Zealand to acknowledge companies who provide the highest levels of service and who understand the important role a contact centre plays in their organisation.



About AA Insurance

AA Insurance is an independently operated, New Zealand-based joint venture between the New Zealand Automobile Association (NZAA) and Vero Insurance New Zealand Limited (VINZL). Since 1994 we have demonstrated trusted expertise in home, contents and car insurance in New Zealand, and in 2018 introduced commercial small business insurance. We underwrite our own policies and sell direct to New Zealanders. Our more than 700 staff look after over 385,000 customers with around 745,000 policies.

We proudly partner with Eden Park, support youth charity Blue Light, and have been consistently recognised by: Reader’s Digest Most Trusted Brands (since 2011), IBM Kenexa Best Workplaces Survey (since 2008), Canstar Blue Most Satisfied Customers (2011-2018), and the Colmar Brunton Corporate Reputation Index (since 2015) that recognises New Zealand’s most successful companies.

AA Insurance has an A+ (Strong) Insurer Financial Strength Rating given by Standard and Poor’s (Australia) Pty Ltd. For further information visit

For more information please contact:

Nicole Steven, Botica Butler Raudon Partners, (09) 303 3867, 021 025 31886 or email

Amanda Fifield, AA Insurance Limited, (09) 927 2085 or email

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Media contacts

Amanda Fifield
Corporate Communications Specialist, AA Insurance

DDI: (09) 927 2085
Mobile: 027 406 1787

Nicole Steven
Account Manager, Botica Butler Raudon Public Relations

DDI: (09) 303 3867
Mobile: 021 025 31886

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