Auckland, 12 April 2019 – AA Insurance maintains its top reputation for the fifth consecutive year according to the latest Colmar Brunton Corporate Reputation Index, ranking fifth among 50 of New Zealand’s most successful companies.
“We’re proud of the way we look after our customers, so to receive this kind of independent validation speaks volumes about our reputation,” says Chris Curtin, CEO at AA Insurance. “We’re elated to be within the top five companies again this year, especially alongside well-recognised and trusted companies like Air New Zealand, Pak n Save, TVNZ, and Toyota.
“It takes years for a company to build a good reputation, and at AA Insurance we consistently listen and adjust the way we do things to earn our customers’ trust. The closer we are to our customers, the closer we are to the truth,” he says.
The index, which started in 2015, calculates overall reputation using four measures: social responsibility (for employees as well as the environment), fairness (charge fair prices), success/leadership (well-known, offer good returns to investors, innovative), and trust (honest, ethical, with a positive societal influence).
Interestingly, trust remains the most important driver of reputation for New Zealanders. It is the cornerstone of AA Insurance’s reputation, says Chris, and is something the company is extremely proud of.
“With an intangible purchase like insurance, it’s important our customers feel able to trust us, and know we will behave genuinely, do the right thing, and help protect them and their belongings in their time of need.
“These days’ customers have a lot of choice when it comes to insurers, and we know reputation has a huge impact on their decision, so we’re honoured to receive this recognition, and represent our industry. A good reputation is precious and can never be taken for granted, so we will never rest on our laurels.”
Image: Head of People and Capability, Nikki Howell, and the AA Insurance team accepting the Rep Z award for reputation.
About AA Insurance
AA Insurance is a New Zealand-based joint venture between Vero Insurance New Zealand Limited and the New Zealand Automobile Association Limited ('NZAA'). Vero is owned by Suncorp Group Limited, a listed Australian company. NZAA is an incorporated society that is governed by a National Council and Board. Since 1994 we have provided home, contents and car insurance in New Zealand and in 2018 we introduced small business insurance.
We underwrite our own policies and sell direct to New Zealanders. Our New Zealand-based teams looks after 560,000+ customers with more than 1,100,000 policies. Standard and Poor's (Australia) Pty Ltd has given us an Insurer Financial Strength Rating of AA- (Very Strong).
We are consistently recognised in industry awards and honours. This includes being voted the Reader's Digest Most Trusted General Insurer for 14 years running, named Canstar's 2023-2024 Outstanding Value Award winner for Home and Contents insurance and ranked 6th among 50 of New Zealand's top consumer-facing corporates in the Kantar Corporate Reputation Index in 2024.
Find out more at www.aainsurance.co.nz
For more information please contact:
AA Insurance Media Team
mediacontact@aainsurance.co.nz
